COOP UP
Work realised within the Bologna-based communication studio Kilowatt.CoopUp Bologna is the training, networking and incubation course for individuals and groups with entrepreneurial projects that aim to generate visible change in society. It approached Kilowatt because it needed a visual for the new edition. So it was decided to work on the figure of the dandelion that spreads its seeds through the wind, taking its life and message to new places. As the wind carries the seeds of the dandelion, so ideas can be disseminated through culture and society, bringing new approaches and new elements into our thoughts and actions.
Elements were thus developed for the launch of the new edition and social return of the various meetings.